Natalia Talkowska

Catch Natalia on Do Radio: It's Not About Trees with John Lunn 24-30th November 2025.

Natalia Talkowska is a creative force for clarity.

As the founder of Natalka Design, she’s spent over a decade helping global brands, leaders, and organisations turn complexity into connection through storytelling and live illustration.

Born in Poland and based in London, Natalia built her practice on a simple belief — that creativity isn’t decoration; it’s infrastructure. Her work spans visual facilitation, brand storytelling, and culture design — helping teams see what they mean and mean what they say.

Through her community Good Souls, she champions kindness, creativity, and courage in leadership — proving that imagination is not a luxury, but a discipline. Her clients range from governments and universities to innovation labs and social enterprises, all united by one goal: to make change human.

At the heart of Natalia’s approach is a deep conviction that stories move systems — that pictures, metaphors, and shared imagination can make people feel first, and act second.

Summary

In this energetic, deeply human conversation, Natalia shares her journey from communist Poland to becoming one of the UK’s leading visual storytellers — helping global brands move from chaos to clarity.

She explores how creativity and storytelling are not luxuries, but essential leadership tools — ways to make sense of complexity and reconnect people in an increasingly automated world.

From working with CEOs on innovation strategy to building communities like Good Souls, Natalia reminds us that the real edge in the age of AI is still profoundly human.

Quote Highlights

“We need to take people with us on the journey. Make it simple. Make it human. Unless you’re selling to robots, tell stories that connect.”

and

“Hope isn’t passive. It’s our creative discipline — the choice to keep shaping something better.”