Micro Blog System. London.
By signing up you agree to our Terms & Conditions and Privacy Policy.
What is the Micro-Blog System?
Do you think attention will be easier to get or harder?
(Hint: It’s not going to get… easier.)
Therefore, to do better as a business, you must know better.
In this 1 day workshop, you'll learn the Micro Blog System.
A 10-minute writing framework to grow your business on LinkedIn.
This is for the person who doesn’t want to be a cover band.
Who knows likes are empty calories.
Who knows they don’t need a huge following.
That all your audience needs from you is greater clarity on why you.
Clarity is your superpower
It takes micro-seconds for your audience to decide whether or not you are for them.
In this workshop, you will learn why greater clarity trumps growing your audience (and even going viral).
You will learn how to give your audience, clarity.
Clarity about why you are different, and why that difference benefits them.
You will understand that attention is a race.
Clarity is how you win the race and grow your business.
And Micro Blog System is the framework to help you do it.
What is a Micro Blog?
Micro Blogs are a short form of writing.
They take less than 10 minutes to write but give you outsized results in terms of attention.
Because you keep doing them, they build a library on your specific niche.
This compounds the attention over time.
(not overnight)
You don’t win from one blog.
You win from ALL the blogs you write in your specific niche.
Why does Micro Blogging work?
Most people share information without understanding how the brain engages.
They may write often. But they don't get results.
3 parts of the brain that are responsible for making decisions.
- Amygdala.
- Hippocampus.
- Prefrontal cortex.
The left side of the brain is more analytical; the right, emotional and intuitive.
Information tends to activate the left frontal lobe, which often means people are easily distracted.
They are reading your information, tips, expertise etc, but are thinking about something else.
YOUR POSTS NEED TO ACTIVATE ALL THREE PARTS OF THE BRAIN.
Hence:
- Transformation is greater than information.
- A new perspective is more useful than a free tip.
- Emotion beats logic.
This workshop teaches you how to add emotion and storytelling to your posts, so they switch the brain on.
Content which engages all three parts of the brain to earn attention.
Who's running it?
Useful information
Friday 18 October 2024.
9.30 am – 4.30 pm
Cecil Sharp House, 2 Regent's Park Rd, London NW1 7AY.
90 attendees only.
Tea, coffee and lunch are provided.
We've got the answers
Copyright 2024. The DO Lectures All rights reserved.
Registered in England & Wales. Company Number: 06772325.