4 days // 2 hour sessions

Online

The Fifth Day

Founders. How to use AI to get one day back – for you. Early Bird Price

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Intro Is this for me?Testimonials What will I learn?1 person. Operating as 10.Workshop Details Your coach FAQs

AI isn’t fair. It amplifies talent. And mediocrity.

The Fifth Day mantra

You don’t need more hours.
You need fewer decisions.

And you don’t need another tool.

You need a system that’s already built - for you.

That’s what The Fifth Day is.

That’s what you'll learn in this one day workshop.

The Problem

If you’re a solo founder, you’re doing the work of five people.

You’re writing.
Selling.
Thinking.
Responding.
Scheduling.
Managing.
Posting.
Planning.

And the things that matter most, you spend the least time on.

Hmmm.

Your thinking, your clarity, your fire — get buried under everything called busy.

We tell ourselves: “Once I catch up, I’ll finally have space.”
But the treadmill just speeds on up.

Because the system isn’t broken.
It was just never designed for you.

The Solution

The solution is to achieve more in less time. Simple.

If AI is to help you to win, winning is getting you that ONE DAY back.

The Fifth Day is your new operating system to achieve that.

Built to save you 8–12 hours/week, by automating, amplifying, and aligning what you already do.

This isn’t another course.
You don’t watch hours of videos.

You scan a QR code.
And it all works — immediately.

Inbox, automated
Content, created
Calendar, redesigned
Time, yours again

You didn’t buy a workshop.
You bought your time back.

Is this for me?

This Online Course is for

- Solo founders, creators, indie consultants

- People who’ve said “I should write more”

- People who’ve said “I want my time back”

- Founders who are tired of tools and need clarity

- Anyone ready to stop doing it all, and start scaling what works

- For those who want to get the fun back.

“Thank you for making the world of AI feel graspable, it was a great day, fun, engaging, and I'm hopeful a gift to my future self!”

Rosemary

“A workshop bursting at the seams with gold.”

David

“It was fun. I came away feeling reassured that I've got this. And, of course, having learnt lots of new stuff like truly useful new ways to think of and use AI.”

Anna

“It was like being in an Apple Genius Bar, but without THAT mildly patronising look and for a full-day. So good, always on point - fielding all our ‘rangey’ questions with such poise. Well done all, great day - mind still slightly blown.”

Matt

“Bloody loved it - brain buzzing. Thank you.”

Sofia

“It's great to see the effort put into envisioning the future. The collaborative spirit at the workshop was truly commendable.”

Richard

“You gave us all a sneaky peek into the future and it blew my mind, in a good way. Now its time to embrace the journey. So many possibilities.”

Philip

What will I learn?

Core modules

Time back for what matters most – You.

The Voice Engine

When to use projects vs Custom GPTs. Train your GPT once. Let it write like you forever.

Writing. 15-Minute Posting

How to use Notion to streamline content production. Build trust daily. Without burnout.

Email & Automations. 15-Minute Inbox

Clear the noise. Reclaim your focus. Using Zapier to automate your workflows.

Company of One

One person. Operating like ten. (Without hiring the 9.) Strategic power prompts.

Total time saved

8–12 hours/week One day. Back in your hands.

Course Content

In 4 sessions you will learn

Here's what you'll take away from each module.

AI Fundamentals. The Voice Engine

Writing. 15-Minute Posting

Automations: 15-Minute Inbox

Company of One. Strategic Prompts

Your fifth day is waiting

The time is already there. You just need the system that gives it back to you. Scan. Start. Save a day. One person. Operating like ten.

DOUBTS?

Here’s why you won’t buy it.... (And why you should.)

1. “I don't think I'll actually use it.”

Doubt: “I’ve bought too many things I didn’t finish.”

For me, this is a century defining tool. But. You gotta know how to use it.

Remember: Slop in. Slop out.

This isn’t a course. It’s a working system.

Scan the QR we give you on the day, and start in 60 seconds.

It’s already built.

2. “It sounds too good to be true.”

Doubt: “One day back per week? Sounds like hype, Dave.”

I get it. But what if you had a sparring partner at your side each day, every hour, nudging you towards being your best, do you think you will achieve better results in less time?

This is what I would do, bring your doubts.

Because I know, you will leave thinking ‘This is insane.’

And, if you don’t think you can get a day back, I’ll give your money back. Simple.

3. “I need growth, not clarity.”

Doubt: “I need more leads… not systems.”

You don’t need more chaos.

You need clarity that scales.
This isn’t about posting more. It’s about echoing what already works.”

4. “Not another tool I have to learn.”

Doubt: “I’m already overwhelmed with tools.”

You ALREADY have the tools.

This system connects them and automates them.

You scan once. You don’t set anything up.

This is a low bar to entry: Can you scan a QR code?

“It was well worth the money to just get the slides and the prompt library etc, and the time away from the desk, to help me think from different perspectives.”

Joanna

“Loved David's enthusiasm. It was full of practical ideas. Helped me dive into AI. This has unleashed a stack of new creative ideas for me. Thank you.”

Richard

“A great insightful day. Thank you.”

Tamsyn

“Rangey, mindblowing, amazing. All those things! Thanks again”

Philip

“Thank you SO MUCH for the 5th day - my head is still buzzing.”

Jeremy

“You can't put a price on the value that DO brings you. It's exceptional.”

Sally

Course details

Everything you need to know about The Fifth Day Online Course

The Details:

Date: Wednesdays 21st May, 28th May, 4th June, 11th June
Time: 14:00 - 16:00 BST
Cost: £500 (£400 Early Bird)
Location: Zoom

THE FIFTH DAY tech stack

Tools you'll need

Zoom
Gmail
Chat GPT (Plus plan)
OpenAI GPT-4 (via API)
Notion (Plus plan)
Zapier (Pro plan)

Don't have these tools yet?

We'll share our learnings and show you how to use them on Zoom.

Meet your coach

Who's running it?

David Hieatt

Co-Founder of The DO Lectures and Hiut Denim

David Hieatt has built brands from nothing with next to nothing, just by understanding a few basic rules of how to sell his story. One sentence at a time. Bankrupt at 16 and thrown out of college at 18. He joined Saatchi and Saatchi at 21. Had a ball. But after a decade or so, he left advertising to go back to Wales and build his own brands. He started howies in 1995. Sold it to Timberland. Left. Started The DO Lectures, which was voted one of ...

FAQs