Overview
About this course
You set out to run a business, and within a couple of years, it runs you. That is common.
Then over time, like erosion, you lose your oomph. Not suddenly, but gradually. It happens too slowly to notice.
You know something isn’t right, but can’t quite put your finger on it.
At the start it made you feel alive. Now, you feel trapped. And you made the trap. So it is a blinking brilliant trap.
A sense of quiet desperation begins to rise.
But the feeling of being alive that went away, can come back.
We don’t lose our mojo.
We simply ignore it. Sometimes for decades.
It just needs a re-spark.
This course is that re-spark.
Who is it for?
- Founders.
- Entrepreneurs.
- Companies of ones.
- Companies of hundreds.
- Brand owners.
- Marketing directors.
- Freelancers.
- Direct to consumer brands.
- Creative and digital agencies.
What will I learn?
- How to get clear on what you don’t want.
And what you do. - Why purpose in life really matters.
- How to define the change you want to make.
- Why discipline gets easier with this.
- How to keep this fun.
- And so much more.
Course outline
- Lesson 1. Not this. Definitely this.
- Lesson 2. Do what moves you, and your people.
- Lesson 3. Define your remarkable goal.
- Lesson 4. The beautiful practice.
- Lesson 5. Don't lose yourself.
Illustrations by Olaf Ladousse
Your Coach
Who's running it?
Co-Founder of The DO Lectures and Hiut Denim
David Hieatt has built brands from nothing with next to nothing, just by understanding a few basic rules of how to sell his story. One sentence at a time.
Bankrupt at 16 and thrown out of college at 18. He joined Saatchi and Saatchi at 21. Had a ball. But after a decade or so, he left advertising to go back to Wales and build his own brands. He started howies in 1995. Sold it to Timberland. Left. Started The DO Lectures, which was voted one of ...
Interested?
You set out to run a business, and within a couple of years, it runs you. That is common. Then over time, like erosion, you lose your oomph. Not suddenly, but gradually. It happens too slowly to notice. You know something isn’t right, but can’t quite put your finger on it. At the start it made you feel alive. Now, you feel trapped. And you made the trap. So it is a blinking brilliant trap. A sense of quiet desperation begins to rise. But the feeling of being alive that went away, can come back. We don’t lose our mojo. We simply ignore it. Sometimes for decades. It just needs a re-spark. This course is that re-spark.
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