Catch Emyr on Do Radio: Tomorrow's World with Jon Kaye 29-05 October 2025

Emyr co‑founded Afanti Media (known back then as Avanti) in 1995 alongside his wife, Mair. Over nearly 30 years, he’s steered it into one of Wales’s most respected independent TV producers.

He’s not just a producer, but a storyteller: the brain behind shows like Songs of Praise, The Perfect Pitch, Life Drawing Live! and the BBC special Luke Evans: Showtime!, two of which earned Baftas for Best Entertainment. His work also helped launch household names like Steve, Alex and Gethin Jones and even made The Pop Factory both a TV show and a cultural landmark.

In June 2024, he was awarded an OBE for services to media and music. Beyond TV, he’s a musician himself (a former recording artist and classically trained tenor) and now chairs the Welsh Music Guild’s executive board.

Show Notes:

In this show, Jon Kaye and Emyr Afan explore the intersection of music, entrepreneurship, and technology. They discuss Emyr's journey from being a musician to a successful entrepreneur, the challenges of balancing work and family, and the evolving landscape of technology in the media industry. The conversation also delves into the significance of battery technology and the potential of hydrogen as a clean energy source for the future. In this engaging conversation, Emyr Afan and Jon Kaye explore a variety of topics ranging from the challenges and advancements in electric vehicles to the evolving landscape of independent broadcasting. They reflect on personal experiences with music and literature, discussing how these elements shape their perspectives and lives. The conversation also touches on the importance of positivity and family lessons, emphasizing the need for adaptability in a rapidly changing world.