On-demand
5+ hours
Available now

How To Build A Great Direct To Consumer Brand

£350.00
OverviewYour CoachFeaturesTestimonialsFAQ's
Overview

About this course

Here's the thing.

The brands that are doing well right now are going direct.

No middleman.

Want to know how to build one?

One that matters?

This course will not take much of your time

(but will save you a tonne of time).

8 short lessons.

1 simple aim.

It will teach you how to be a digital-first brand.

Real-world lessons that will save you years. Maybe even decades.

This course is timely.

Here’s to launching from home. (L.F.H.)

Who is it for?

  • Small brand owners.
  • Company of ones.
  • Strategists and marketeers.
  • Founders who are about to launch.
  • Freelancers.
  • Busy entrepreneurs.

What will I learn?

  • You will learn how to tell your story. Because you will learn what elements connect. And why.
  • You will learn to role model the best. (Oh boy, choose your role models carefully.)
  • You will learn the importance of ideas. And why big ideas are cheap. And small ideas are expensive.
  • You will learn how to manage your time. Especially, when it is only you.
  • You will learn how purpose will build your community. It will.
  • You will learn the roadmap to do a great launch. Launching is a skill.
  • You will learn the importance of building a culture. Most brands think they have a sales problem when really they have a culture problem.
  • You will learn how to find your voice as a brand. You have to be you.

Course benefits

  • This is real-world learning. So you can put it into your business. It’s actionable.
  • Learn from a decade of building a direct-to-consumer brand. The mistakes. The strategies. This will save your years.
  • It’s yours for life.
  • Learn from our mistakes which will save you time.

Course outline

  • Lesson 1. From A-B
  • Lesson 2. Role models
  • Lesson 3. Love
  • Lesson 4. Ideas
  • Lesson 5. Purpose
  • Lesson 6. Story
  • Lesson 7. Community
  • Lesson 8. Launch
Your Coach

Who's running it?

David Hieatt
Co-Founder of The DO Lectures and Hiut Denim
David Hieatt has built brands from nothing with next to nothing, just by understanding a few basic rules of how to sell his story. Bankrupt at 16 and thrown out of college at 18. He joined Saatchi and Saatchi at 21. Had a ball. But after a decade or so, he left advertising to go back to Wales and build his own brands. He started howies in 1995. Sold it to Timberland. Left. Started The DO Lectures, which was voted one of the top 10 ideas festiva...
WHAT TO EXPECT

Course features

Save decades of learning
We have been where you are, and we know how to help. Learn from a decade of building a direct-to-consumer brand. The mistakes. The strategies for success.
Actionable ideas and frameworks
This is real-world learning. Tried and tested ideas, frameworks, and tools that you can take and apply to your business straight away.
Yours for life
Once you buy this course, it's yours. For life. Think of it as a map to success that you can return to again and again for direction and inspiration.

The kindness and thoughtfulness and honesty that frame the insights and stories is the thing I admire most and hope to bring more of to my own business.

Past attendee

It feels like there was far more in this online course than you’d ever be able to get across in a one-day session, and it’s been enormously useful being able to refer back to the course content and exercises online.

Past attendee

Great content, very human, honest and insightful. Lots of useful, simple strategies to apply.

Past attendee

Thank you for putting such a brilliant course together. There was so much valuable information in there!

Past attendee
Frequently Asked Questions

We've got the answers

What does Direct to Consumer even mean?!
How does this differ from another course I have done called 'How to Build a Brand With Very Little Money'?
Why you, David Hieatt?
When will I have access to the course?
Is this course mine for life?
What happens if I am not technologically minded?
What if I purchase and don’t see the value?
Can my team to do this course?
30 day guarantee

If for some reason it’s not everything you expected, let us know within 30 days of purchase and we’ll refund you every penny. No questions asked.

Interested?

On-demand
5+ hours
Available now
On-demand
5+ hours
Available now
How To Build A Direct To Consumer Brand
£350.00
David HieattBusiness
Here's the thing. The brands that are doing well right now are going direct. No middleman. Want to know how to build one? One that matters? This course will not take much of your time (but will save you a tonne of time).
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