Gemma makes sense of messy things: campaigns, ideas, tools, AI, and the processes that somehow grow arms and legs.
She’s the co-founder of Lookout Studio, helping founders win back time, headspace, and clarity. Gemma focuses on making AI and automation feel human and useful. She has supported the DO Lectures behind the scenes since 2022, and co-teaches the Fifth Day AI workshops in London and online. Her work sits in the space DO knows well:
Better questions, simpler systems, and ideas that help people do the work that matters.
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