After a failed attempt to be an actor and to get into a boy band, Gav spent 13 (mostly successful) years in advertising agencies in various parts of the world. This was followed by 14 years as a corporate pirate, with CMO roles at O2, Paddy Power, Yopa and Boden to name a few.
Perhaps most notably, Gav is also the founder of giffgaff.
A respected thought leader, lecturer and speaker on creativity, customer-centricity, digital transformation, Innovation & game-changing marketing strategy, he is frequently recognized as one of the Top 100 CMO’s & marketing professionals within the UK.
Oh... and he's the host of our fantastic podcast :-)