Alan Wick has been starting, growing, and occasionally turning round businesses since flares were first in fashion, and somehow, he’s still at it. After failing to become a rock star, life took him into the world of business. The founder of five companies, he’s worked in 30+ countries, raised millions in funding, learning more from what went wrong than what went right. These days, he helps purpose-driven entrepreneurs balance commercial success with long-term sustainability, promoting business as a force for good.